When you run a business, you will want to do everything you can to attract as many customers as possible and keep those customers as happy as possible. One way to do that, is to make your business as accessible as possible to as many people as possible. Below, you will find some solid ways to do that.
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Ensure aisles are clear
Ensuring that your aisles are always clear is really important if you want to make your business accessible, If there is stock or signage in the middle of an aisle, then customers who are blind or disabled may find it difficult to get around the place, and they may end up hurting themselves which could cause legal issues for you.
The same goes for office spaces and other environments too; making sure there are clear pathways throughout your business is such a simple thing, but it will make a huge difference to so many people.
Install a lift
If you have the space and ability to do so, and if your business is on more than one level, then having a company like Sheridan Lifts install you a lift on the premises will mean that many more customers with disabilities will be able to use your store, and even customers who do not have disabilities that make using the stairs difficult will appreciate the convenience of being able to use the lift too.
Use the right fonts
Whether in store n signs or on your company website, you should use fonts that are easier for people with disabilities to see. A 72-point, sans-serif font is often thought to be the best option for this purpose, and not only will it make shopping easier for your customers, but it will help to keep them safe because they will be able to read important signs, too.
Use an accessible content management systems
Using an accessible content management system for your website is also something you should think about doing. This will help you to create a business website that is far more accessible and easy to read by people who have sight issues, dyslexia and other conditions where they may use a screen reader to access your services.
Widen the doors
Widening your doors is not always possible, but where it is, it will mean that wheelchair users will be able to access your business with greater levels of ease. Most businesses must have an accessible toilet at the very least, and those doors should be 85 centimetres wide at least, so this is a good rule to go by.
Advertise it
Advertising that your business is accessibility-friendly will encourage customers who need accessibility to choose your business. It will make them feel safe and welcome, which is exactly how you want your customers to feel, and it will be great for PR too.
The more accessible your business is, the more customers you are likely to attract, which is why it is definitely worth making as many of these changes as you can.